Ode to Make Up, Part Two November 20, 2007
Make-up, skin care products are all considered luxury items; however, because for the most part, they cost less than a pair of jeans or a pair of shoes, consumers continue to purchase these items even in low points of the economy. It is an area that is, of course, affected by recessions but just not to the extent as other areas, such as clothing, shoes or hand bags.
Even in times when the economy slumps Cosmetics stays relatively consistent in its profits, in comparison with other areas. People might not be able to afford two hundred dollar shoes but they can still afford to purchase one or two $17.00 lip glosses. Make up is also a comfort purchase, it makes people feel good about themselves or at least, it should. One of cosmetics’ functions is to enhance and it should be regarded accordingly.
In addition, regardless of the state of the economy, one may not be able to afford a pair of Chanel sandals or Christian Dior top but she can have a piece of that high profile pie by purchasing a Chanel compact or a tube of Dior Show mascara.

